So, what sets this car apart?

Let’s start with what you see. The 2026 GV70 now wears a sharper G-Matrix grille that wouldn’t look out of place on a concept car. Its micro-lens LED headlights are more than just pretty—they’re precision laser-cut jewelry for the road. And the 21-inch wheels? They’re less rolling stock, more rolling provocation. Park one next to a German rival and the GV70 doesn’t whisper “premium”—it shouts, “Try me.”

But it’s what’s underneath that truly matters. The GV70 offers two petrol-powered engines: a 2.5-liter turbocharged four-cylinder with 300 horsepower and a muscular 3.5-liter twin-turbo V6 delivering 375 hp. That’s more power than most Audi Q5s, BMW X3s, or Benz GLCs—and at a price point that makes their sticker look like a dare.

This isn’t just spec-sheet theatre. The GV70’s eight-speed automatic gearbox is smooth and fast, and available all-wheel drive has been tuned for more than just bad weather. It’s for actual driving—the kind that requires steering feel and grip, not just a latte holder.

How does this affect everyday drivers?

If you’re used to premium crossovers that prioritize badge over substance, the GV70 might trigger an existential crisis. Inside, you’re met with a 27-inch OLED screen that curves across the dash like it was lifted from a Bond villain’s escape vehicle. It controls everything from navigation to gauges to climate—seamlessly and with zero lag. No split screens. No monthly subscription for heated seats. Just intuitive tech that works.

The German brands have been obsessed with cramming five screens into a cabin. Genesis, instead, created one exceptional screen that actually respects your attention span.

Even the mundane is made magical. Climate, audio, windows—all can be voice-controlled. Over-the-air updates mean you can skip the dealership visits, and the Genesis Digital Key transforms your phone into the key itself. Lend your car with a tap. No physical key fob, no fuss, no drama.

And the ride? Supremely clever. Genesis’ Road Preview system scans the road ahead and preemptively adjusts the suspension for incoming bumps—like having Jeeves in the undercarriage, ironing out potholes before you feel them.

Is this truly a game-changer, or just hype?

If you define “game-changer” as disrupting an entrenched luxury segment, yes—this is a coup d’état. Consider this: Genesis now has 60 standalone showrooms across the U.S. That’s no longer “Hyundai’s luxury sub-brand.” That’s a full-blown contender, shaking off legacy and standing shoulder-to-shoulder with the establishment.

And the GV70 isn’t just pretty—it’s passionate. The twin-turbo V6 doesn’t whisper refinement. It roars authority. Coupled with a Bang & Olufsen 16-speaker sound system and mood lighting that matches your emotion (or ego), the GV70 becomes less transportation and more indulgence.

There’s also a whiff of rebellion here. No plug-in compromise. No EV guilt trip. Just combustion-fueled joy, executed with a level of sophistication that German marques once considered their divine right.

Should German car buyers be worried?

Let’s put it this way: if you recently dropped $65,000 on a GLC or X3, you might want to look away. The GV70 gives you more car, more power, and frankly, more fun—without the financial scolding. And when Genesis does eventually go fully electric, it’s already proven it can dance in the deep end of premium performance.

Genesis isn’t trying to beat the Germans at their game. It’s changing the rules entirely. The GV70 offers a fresh design language, superior tech integration, and a cheeky, confident attitude that sidesteps the stuffy prestige complex and goes straight for the jugular.

So yes, you could spend more for a German badge. Or you could smile politely at those who did… as you drive off in the GV70—faster, more connected, and several thousand dollars richer.

Conclusion

The 2026 Genesis GV70 isn’t here to fit in. It’s here to steal thunder, wallets, and a bit of pride from the old guard. It’s luxury without the lectures, and performance without the posturing. In an era of software subscriptions and soulless design, the GV70 reminds us that good taste can still be bold, affordable, and—dare we say it—fun.

The post 2026 Genesis GV70: The SUV That Out-Germans the Germans appeared first on ROI TV.

For those weary of German smugness on four wheels, salvation may now come with a Korean passport.

There are cars that scream for attention—and then there’s the 2025 Genesis GV80 Coupe, which simply shows up looking like a Bond villain’s daily driver and lets the room go silent.

Genesis, Hyundai’s upmarket alter ego, has long played the role of the polite party guest—elegant, unassuming, and surprisingly good at trivia. But with the GV80 Coupe, they’ve decided to spike the punch.So:

Is this just another coupe-SUV mashup, or has Genesis genuinely cracked the code?

Let’s dive in.

What sets this car apart?

At first glance, it’s that silhouette—swoopy, sculpted, and just aggressive enough to scare a Range Rover off its valet perch. But under the bonnet (that’s “hood” for the American audience), the GV80 Coupe packs a choice of two engines: a 375-hp twin-turbo V6 or a 409-hp “e-supercharged” version for those who feel personally victimized by slow traffic.

It’s not just the power—it’s the presentation. The 27-inch OLED display stretches across the dash like an Apple Store on wheels, framed by real wood, Nappa leather, and the sort of stitching you’d expect on Savile Row.

In short, the GV80 Coupe has the nerve to waltz into a segment ruled by German old money and declare, “I’m not here to blend in.”

Is it truly a performance SUV?

Yes—and no. The GV80 Coupe isn’t trying to lap the Nürburgring. It’s not a sports car masquerading as a crossover. What it is, however, is brisk, refined, and occasionally cheeky. Think of it as a Bentley that moonlights as a nightclub bouncer.

It wafts. It purrs. It even leans in when you’re being a bit irresponsible on an on-ramp. But does it handle like an X6 M? Of course not. And thank heavens for that—most owners will be dodging potholes in Westchester, not chasing lap times.

How does this affect everyday drivers?

In ways that genuinely matter. The GV80 Coupe is the rare luxury vehicle that doesn’t demand a personality transplant to drive. You don’t have to choose between ride quality and tech, or between power and poise.

Genesis also equips it with adaptive cruise, auto lane changes, and a suspension that reads the road like it’s checking Yelp reviews. It’s practically clairvoyant—and remarkably unflustered, even when your in-laws are not.

The only caveat? That dramatic sloping roofline does nibble away at rear headroom and cargo space. If you’re over six feet tall, bring a chiropractor.

Is this a game-changer or just hype?

This might be the most important SUV Genesis has ever built. Why? Because it doesn’t chase German templates—it subverts them.

Genesis didn’t try to out-Audi Audi. They didn’t bolt on carbon fibre and call it “sporty.” Instead, they’ve crafted a bold, luxurious, and technologically savvy SUV that dares to be different.

And in a market flooded with anonymous metal, different is priceless.

Why should you care?

Because we’re entering a new era of automotive identity. The GV80 Coupe isn’t trying to be for everyone—and that’s precisely why it works. It’s confident without being cocky, futuristic without being faddish.

It speaks to drivers who are over badge-snobbery but still crave quality. Drivers who want theatre, but also silence. Who want sportiness, but not spinal trauma.

And in a world where every luxury SUV seems to come in three shades of gray and four flavors of “mildly intimidating,” the GV80 Coupe dares to be… orange. Literally. There’s a limited “Magma” paint option, and it’s glorious.

So… is it worth the $81K to $87K price tag?

If you’re shopping German, that barely gets you into the game. In the Genesis, it gets you the works—premium trim, serious power, and enough tech to launch a small satellite.

And here’s the thing: Genesis doesn’t make you pay for prestige. You won’t be nickel-and-dimed for heated cupholders and semi-functional gesture controls. You get value. Actual, measurable value. A shocker, I know.

Final verdict?

The GV80 Coupe isn’t trying to outgun the competition—it’s rewriting the rules. It’s not perfect, but it’s undeniably special. It’s the sort of car that makes you nod knowingly at red lights and feel rather pleased with yourself in Whole Foods parking lots.

In other words, Genesis didn’t just build a car. They built a point.

The post Is the Genesis GV80 a game-changer or just hype? appeared first on ROI TV.