midsize truck market trends 2025 Archives - ROI TV https://roitv.com/tag/midsize-truck-market-trends-2025/ Fri, 28 Nov 2025 21:48:30 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 2025 Ford Ranger 2.7L EcoBoost Review: Power Meets Precision https://roitv.com/2025-ford-ranger-2-7l-ecoboost-review-power-meets-precision/ https://roitv.com/2025-ford-ranger-2-7l-ecoboost-review-power-meets-precision/#respond Fri, 28 Nov 2025 21:34:11 +0000 https://roitv.com/?p=5535 Image from Ford

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The 2025 Ford Ranger enters a midsize truck market experiencing significant growth. Buyers want vehicles that can tow, haul, commute, and travel off-road without the size or cost of full-size trucks. The 2.7L EcoBoost engine delivers 315 horsepower and 400 pound-feet of torque, placing it among the segment’s strongest. With rising interest in automotive safety technology, high-tech interiors, and modern truck design, the Ranger arrives at the right moment for both consumer and industry trends.

How does it compare to rivals?

The Toyota Tacoma remains the segment’s benchmark, but the Ranger surpasses it in horsepower, torque, and payload. Chevrolet Colorado and GMC Canyon offer strong in-cabin tech but cannot match the Ranger’s twin-turbo V6. Honda Ridgeline remains the comfort champion but lacks body-on-frame durability and towing performance. The Ranger stands out with advanced digital systems, but touchscreen-only climate controls remain a usability concern.

Who is this for, and who should skip it?

This truck is ideal for buyers valuing power, capability, and modern tech. Drivers who regularly tow or haul will benefit from its torque and payload ratings. Tech-focused buyers will appreciate its digital gauge cluster and oversized touchscreen. Those prioritizing reliability above all else may consider Tacoma. Shoppers seeking maximum ride comfort may prefer Ridgeline. Price-sensitive buyers should note that higher trims overlap with full-size truck pricing.

What is the long-term significance?

The Ranger represents a shift toward midsize trucks that balance capability with everyday comfort. As the EV vs gas truck debate continues, turbocharged gasoline engines remain popular for their blend of power and efficiency. The segment’s growth suggests that midsize trucks will remain a key preference among North American buyers as they seek vehicles suitable for work, travel, and recreation. The Ranger is positioned to be one of the most competitive and influential trucks in its class for 2025 and beyond. 

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