Jeep Unveils Five Concepts at 60th Easter Jeep Safari in Moab
Jeep is marking the 60th Easter Jeep Safari in Moab with five fresh concept vehicles that nod to the brand’s deep off-road roots while adding modern capability. This year’s annual gathering runs from March 28th to April 5th.
It brings together tens of thousands of enthusiasts for trail runs and community events all anchored at Walker Drug in downtown Moab. These concepts celebrate 85 years of Jeep heritage and preview the return of the Cherokee nameplate later this year.
This unique event showcases the capability and versatility of Jeep vehicles. Although the concepts aren’t intended for production, they are a real life demonstration of what Jeep can do, and how owners can customize and modify their vehicles into their own personal perfect Jeeps.
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Jeep XJ Pioneer Concept
The Jeep XJ Pioneer concept starts with a first generation 1984 Cherokee donor vehicle and gives it a resto mod treatment that boosts trail readiness. It adds a two-inch suspension lift for better clearance along with quick disconnecting sway bars, custom carbon fender flares, and reshaped wheel openings.
Custom 17-inch wheels pair with 33-inch BFGoodrich all-terrain tires while integrated structural rock rails protect the underbody. The result keeps the compact SUV’s original proportions but makes it more capable for light off roading.
Inside, the team preserved the classic XJ character with its simple layout with subtle 80s inspired details like a custom cooler and era specific ergonomic seat enhancements. For buyers who remember the original Cherokee as the first true compact SUV, this build shows how nostalgia and practicality mix. It fits the trend of enthusiasts reviving older vehicles for modern adventures where you can handle dirt roads one day and school pickup the next.
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Jeep Grand Wagoneer Commander Concept
The Jeep Grand Wagoneer Commander concept explores how the full-size flagship can blend premium luxury with purposeful off-road capability. It starts with the standard Grand Wagoneer and adds 35-inch all terrain tires paired with premium 20-inch wheels.
A custom roof rack integrated with Baja Designs SPOD lighting boosts visibility in low light or off-grid settings while custom skid plates guard key underbody areas. Side graphics reinterpret the classic wood grain theme in a more rugged way.
The interior stays true to the original refined design which serves as a solid foundation for future upgrades. This concept highlights the platform’s inherent strength and demonstrates how easily the Grand Wagoneer can support customization. It shows the potential for the flagship to evolve into a versatile adventure machine that keeps its iconic look intact.
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Jeep Wrangler Laredo Concept
The Jeep Wrangler Laredo concept strips things back to basics on a Willys foundation. It pairs a 3.6-liter V6 engine with a manual transmission and adds half doors plus a custom top for open-air freedom.
A 2-inch Jeep Performance Parts suspension lift improves the stance while 37-inch BFGoodrich KM3 tires sit on 17-inch retro style, slotted mag wheels. The tan spatter coat hardtop and manual Sky Slider concept keep the exterior simple and full of attitude.
Inside, durable cloth seating features custom throwback inserts and a vinyl full floor covering for easy wash outs after muddy outings. A Jeep Performance Parts rear gate-mounted onboard air system adds practical convenience for tire adjustments on the trail. It offers a glimpse at how future Laredo models could evolve while staying true to what makes a Wrangler special.
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Jeep Wrangler Anvil 715 Concept
The Jeep Wrangler Anvil 715 concept builds on the overlanding idea of self-reliant, long-range exploration. Starting from an Unlimited Rubicon, it adds a custom non-removable roof with skylights and an integrated rack built for extended trips.
The restyled front end draws from 1960s SJ series models while heavy-duty steel front and rear bumpers provide protection. An onboard air system with quick disconnect fittings and auxiliary lighting front and rear make remote travel simpler, and the clean exterior supports smart gear storage inside without extra clutter. The legendary 392 HEMI V8 delivers more power than you’ll ever need.
The interior features custom reupholstered seats, a dedicated screen for Trails Offroad mapping, and bed lined flooring to handle dirt. It evolves earlier ideas like the Bug Out concept into something more refined yet practical.
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Jeep Wrangler Buzzcut Concept
The Jeep Wrangler Buzzcut concept creates a sporty two-seat adventure machine with extreme capability and smart storage for longer excursions. Its flashy Vitamin C Orange and black exterior features a chopped fastback-style roofline dropped two inches for a squatted profile even with the 2-inch lift and 37-inch tires.
Jeep Performance Parts added a steel front bumper with winch flat fenders, wide rock rails, and a Rhino Rack Pioneer Platform on the roof complete with extra lighting. A 2.0-liter turbocharged 4-cylinder pairs with an 8-speed automatic and a cold air intake for responsive power.
High back custom performance seats wear premium leather and suede up front while the rear gets a lockable drawer storage system with MOLLE panels and a custom roll bar. Orange accents and all-weather mats keep things tidy. It captures the current interest in personalized sporty off roaders that balance excitement with real utility in a package that feels fresh yet rooted in Wrangler DNA.
